What’s a painter with world fame, but without exhibitions? Exactly. The first exhibition ever of the one and only Bob Ross took place in Museum MORE
(Gorssel, the Netherlands).
The exhibition was accompanied by a glossy guide, a catalogue, posters, typographic postcards featuring classic Bob Ross classic quotes (“There is nothing wrong with having a tree as a friend” or “Make love to the canvas”), and a selfie-ready billboard outside the museum. That came in handy when the exhibition had to keep out visitors due to the pandemic measures. The typeface Bello is the typographic identity builder, as defined by graphic designer Alfred Boland